Written by Dana Whitfield. Reviewed 2026-04-21. Next check 2026-07-21.
HTV pricing lives or dies on two numbers: how fast you can weed and how cheap your vinyl is. The calculator below factors both, plus garment cost, design time amortization across a batch, and machine wear. Works for Cricut, Silhouette, or any cut-and-press setup.
Adult tees, kids tees, onesies, hoodies, sweatshirts. Standard HTV, glitter, holographic, pattern, Cricut Everyday, ThermoFlex. Single-color through 5-layer designs. Pick a preset, override the numbers for your shop, and your per-shirt price updates live.
Step 1 of 4: Garment
What you are pressing onto and how much vinyl it eats.
Blank shirt or onesie supplier cost.
Standard HTV is about $3/yd. Glitter and holographic run $5 to $8.
About 0.3 yards per full-size adult tee design.
Multi-color designs stack. Each extra layer adds about 50% of base vinyl cost.
Step 1 of 4
Adult polyester tee at $5.50. 0.3 yards of Siser EasyWeed at $3 per yard equals $0.90 in vinyl. 15 minutes of design, 5 minutes of weeding, 3 minutes to press. Hourly rate $25. Machine wear $0.40. Total cost lands near $11.20 for a single shirt. At a 60% margin, recommended is $17.92. Bump to 70% margin for true one-off custom and you are at $19.04.
Same garment at a lower bulk price of $4.50. 15 minutes of design once across the whole batch. 4 minutes of weeding, 3 minutes of press per shirt. Design cost per shirt drops to $0.52. Labor per shirt is $3.43. Total per-shirt cost is near $9.30. At a 55% margin, recommended is $14.42 per shirt. Total batch price $173 for 12 shirts, versus $215 if you priced each like a single. The coach gets a fair deal and you still make a clean margin.
Onesie blank at $3.50. 0.2 yards of Siser Glitter at $5 per yard equals $1 in vinyl. Glitter HTV weeds slower, so 6 minutes of weeding. 12 minutes of design for the new baby name. Hourly rate $25. Total cost near $10.70. Glitter items tolerate higher margin than standard HTV because they feel premium. At 65%, recommended is $17.66. Baby-shower listings at this price consistently convert for sellers in our survey.
Vinyl is sold by the yard but consumed by the design area. These per-square-inch costs come straight from current supplier pricing and help you sanity-check the yardage input.
| Vinyl | Per yard | Per sq inch |
|---|---|---|
| Siser EasyWeed (standard) | $3.00 | $0.0056 |
| Cricut Everyday Iron-On | $4.50 | $0.0083 |
| Siser Glitter | $5.50 | $0.0102 |
| Siser StripFlock | $6.00 | $0.0111 |
| Holographic | $7.50 | $0.0139 |
| ThermoFlex Plus | $4.25 | $0.0079 |
| Pattern HTV | $9.00 | $0.0167 |
Is this right for you?
Use the HTV bulk pricing calculator for tiered discounts and team order specifics.
Open HTV bulk calculatorVinyl decals share the Cricut but the math is different. Area per sqin and transfer tape matter.
Vinyl decal calculatorPlug in your current sales pace and the calculator tells you your break-even month.
Cricut ROI calculatorSee the same calculator pre-filled with seller inputs we actually use.
Standard HTV, 60% margin.
Clean retail on a single custom tee.
Bulk supplier price, 55% margin.
$173 batch total. Fair to the coach, clean margin.
Premium vinyl, 65% margin.
Baby-shower listings convert at this price.
calculator
Price decals by square-inch area, not yardage.
Opencross calculator
See what Etsy leaves you after fees on HTV sales.
Openguide
How I price every shirt in my shop, with real numbers.
Openreference
Every HTV vinyl we price, updated quarterly.
OpenWant to see how we calculate this? Read our methodology.